About

A mentor in the room.

BusinessPlan.MBA is a one-person practice. The work isn't a framework licensed from a textbook - it's a methodology built across two decades of operating, investing, and advising founders through the moments that matter.

The methodology

Make It Plain. Strip the strategy of jargon, status games, and slide-deck theater until what's left is the one or two real bets your business is making. Then build the plan, the team, and the capital structure around those bets.

If the plan can't fit on a page, the strategy isn't done yet.

What I won't do

  • Ghostwrite a plan you don't own.
  • Take on more clients than I can hold in my head at once.
  • Sell certainty in a market that doesn't have any.

Want to see if it's a fit?

A 30-minute discovery call costs nothing and clears a lot up.

Book discovery call